Study: Tracking of personal data by third-party apps is getting out of control
Not that something like this should really come as a surprise anymore, but chances are that Google and, to a lesser extent, Facebook are either accessing or able to access a flow of data about you courtesy of your favorite smartphone app. Data about you that you didn't necessarily realize such third-party apps were making available and could be used to build an eerily accurate personal profile about you.
That's according to a new study of a little less than 1 million apps on the US and UK Google Play stores that was conducted by researchers from the University of Oxford. Among other findings, their study revealed, per Business Insider, "how huge numbers of (those apps) are set up to transfer data to big tech companies." Also, the study found that "88% of apps could ultimately hand over data to Alphabet, Google's parent company. This put Google top of the list of potential beneficiaries of third-party app data."
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Study: Tracking of personal data by third-party apps is getting out of control originally appeared on BGR.com on Tue, 23 Oct 2018 at 20:08:54 EDT. Please see our terms for use of feeds.