Opinion: Apple Music’s human curation falls apart when it comes to less mainstream tastes
Apple makes much of its human curation of Apple Music. Indeed, just a couple of months ago Tim Cook suggested that this was the key difference between its own offering and competing services.
We worry about the humanity being drained out of music, about it becoming a bits-and-bytes kind of world instead of the art and craft.
Personally, it was the curated playlists that mostly won me over from Spotify. That’s moderately impressive …
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