EA on cosmetic game items: “You probably don’t want Darth Vader in pink”
Earlier this month community furor over perceived "pay-to-win" elements in Star Wars: Battlefront 2 led EA to temporarily pull microtransactions from the game entirely. But those community complaints wouldn't apply to the kind of cosmetic mictrotransactions seen in many other online multiplayer games, which offer new costumes or visual flair without directly affecting gameplay.
EA CFO Blake Jorgensen says those kinds of offerings probably aren't in the cards for Battlefront 2, though, because of EA and LucasArts' focus on "not violating the canon of Star Wars."
In a presentation at the Credit Suisse Technology, Media, and Telecom Conference yesterday, Jorgensen said that "cosmetic things" in Battlefront 2 are difficult to pull off without messing up a brand "that has been built over many, many years.... Darth Vader in white probably doesn't make sense compared to Darth Vader in black. Not to mention you probably don't want Darth Vader in pink—no offense to pink, but I don't think that's right in the canon."