Apple continues to position the Apple Watch as "the gift of go" with a new ten-second ad called "Go Swim" that shows the device being used in a backyard swimming pool.

The ads will likely appear on TV in the United States, and possibly elsewhere, alongside "Go Surf," "Go Ride," "Go Play," "Go Run," "Go Out," and "Go Dance" ads shared earlier this month.

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Tag: Apple ads
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