If you want to watch Taylor Swift in concert without buying a ticket, you’ll have to subscribe to Apple Music.
In an exclusive deal, Apple Music will be the only place to stream Swift’s 1989 World Tour Live performance. Recorded on November 28 in Sydney, Australia, the video includes Swift’s entire on-stage performance, along with backstage and rehearsal footage. There’s no word on whether the concert will ever be available for purchase through other sources.
According to Recode, Swift collected a (presumably sizeable) paycheck as part of deal. In exchange, Apple will make Swift a major part of its marketing plans, with her likeness appearing on store displays and iTunes gift cards. She’s also appearing on Apple Music’s Beats 1 radio stream to hype up the concert.